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Making porridge more appealing

From the Guard­ian, just what I needed to read at the end of a week without any sugar (well, almost):

Sugar, fat and salt make a food com­pel­ling. They stim­u­late neur­ons, cells that trig­ger the brain’s reward sys­tem and release dopam­ine, a chem­ical that motiv­ates our beha­viour and makes us want to eat more. Many of us have what’s called a “bliss point”, at which we get the greatest pleas­ure from sugar, fat or salt. Com­bined in the right way, they make a product indul­gent, high in “hedonic value”.

And yikes:

But it was think­ing cre­at­ively about how to attract more con­sumers that led Star­bucks to the Frap­puccino, the ven­ture cap­it­al­ist told me. Although its stores were crowded early in the day, by after­noon “they were so empty you could roll a bowl­ing ball through them”. The cre­ation of a rich, sweet and com­fort­ing milkshake-like con­coc­tion utterly trans­formed the busi­ness. A Star­bucks Straw­ber­ries & Crème Frap­puccino comes with whipped cream and 18 tea­spoons of sugar: all in all, this “drink” con­tains more cal­or­ies than a personal-size pep­p­er­oni pizza, and more sweet­ness than six scoops of ice-cream.

Com­ing up tomor­row: the chocol­ate chunk short­bread has crack in it.

2009: You were my biggest challenge of 2009

At some point in late October,deep in the midst of post-viralness when the most act­ive thing I could do was think, I real­ised the strange­ness of months and years: how could a group of days be so eas­ily cat­egor­ised as Septem­ber or This Week or 2009, and how could I spend so much time blam­ing that month or that year for everything going wrong, when the days, the years, really have no more in com­mon than the sun­rise and sun­set? It was no more October’s fault that I had been con­stantly ill than it was the people next door’s, and I wasn’t cry­ing at their front door each night, ruing the day they moved in. So I’m find­ing myself try­ing really hard not to blame 2009 for the cata­logue of gen­eral lous­i­ness that has been 2009, try­ing hard not to pin my hopes on wak­ing up on Janu­ary 1st 2010 we a sense of focus and clar­ity and bound­less energy. But if I were to look at 2009 as a whole, to lump the days together into one neat bundle: wow, 2009. You sucked.

The biggest meas­ur­able chal­lenge? Eas­ily my dis­ser­ta­tion, com­plete with overam­bi­tious, over­crit­ical, under­qual­i­fied, under­help­ful super­visor. No, really, did I ever tell you that story about how she only sent me the first draft feed­back at 7pm the night before the dis­ser­ta­tion was due in? And how that feed­back included a huge list of things she wanted in it that she’d never men­tioned before? I can­not let go of the whole thing. Spend­ing six months hav­ing to answer to the every whim of a slightly crazy per­son will do that to you.

The biggest chal­lenge to my faith in the world? Either my purse being stolen (I know. It sounds so… petty.) or the ran­dom stranger Waitrose incid­ent. Taken alone — even taken together — these seem like such rel­at­ively minor incid­ents, and you know, I am fine with repla­cing bank cards and watch­ing bruises sub­side: I’m both alive and I’m grate­ful not to be in the head­space that makes attack­ing people in super­mar­kets seem like a good idea. But I’m increas­ingly real­ising that both incid­ents eroded some­thing in me: I’m leav­ing 2009 with much less trust, and most less con­vic­tion of the good­ness, of the world around me. I’m aware of how over­dra­matic that sounds, but that per­son who reaches around me to pick up a loaf of bread? I don’t think I can trust them anymore.

The biggest me-challenge? Try­ing to find out who to be when uni ended. I left uni­ver­sity know­ing two things: 1) I didn’t want to be a lin­guist 2) I didn’t want to jump onto the gradu­ate career tread­mill. It turns out that rules out very little and there is still so much hanging in space, unde­cided. I’m lucky enough to have a mar­ket­able enough skill to pay the rent while I work as a (some­times very) part time freel­ance web designer, and for someone with no design back­ground what­so­ever there have been vic­tor­ies — I some­how man­aged to brand an awards cere­mony, got two very con­ser­vat­ive organ­isa­tions to adopt social media policies, have yet to be arres­ted for the shoddy filling in of a tax return, and I’m cur­rently dis­pro­por­tion­ately excited about being on some Cre­at­ive Review Twit­ter lists as an actual designer. [That’s just crazy. There are real design­ers on those lists!] But I don’t know if this is really the dir­ec­tion I want to take, don’t know if this is really what I Want To Do and whether I shouldn’t just go and do what my fam­ily sug­gest and get a “proper job”.

But the biggest chal­lenge of 2009, the one I will look back on and go I can’t believe I did that? Just keep­ing one foot in front of the other and keep­ing going. It has been so ridicu­lously hard at times, but I’m start­ing to regroup and start­ing to look for­ward. You have been a lousy arbit­rary col­lec­tion of uncon­nec­ted days, 2009, but I’m look­ing for­ward to the next lot.

[Note: I wrote this, which is less of an entry and more of a col­lec­tion of ran­dom thoughts, as part of the Best of 2009 Chal­lenge. I’m strug­gling to find any “bests” this year. I’m just going to go ahead and assume that the next dec­ade can’t get worse than the last one.]

Hardcore, but not too hardcore

If you’re won­der­ing, the image is from a copy of the Sunday Times Magazine wherein Mariah Carey describes her music as “hard­core, but not too hard­core.” I love this. It proves you can say any­thing, and as long as you believe it — even if you are the sort of per­son so deluded that you want a mil­lion white kit­tens to ser­en­ade you as you enter a room — people will print it without ques­tion­ing. Okay, so it prob­ably helps to be both extremely rich and superbly fam­ous, but if Mariah Carey can claim to be hard­core without any­one so much as rais­ing an eye­brow, I should be able to get away with more.

We’ll refer to it as a blip

Can we just gloss over the dis­tinct lack of any­thing resem­bling an update in three months? Awesome.

(Note: mov­ing server seems to have broken most of my links. I’ll dis­cuss this with my web­host until he gets so fed up of me whin­ing he works out what the prob­lem is just to shut me up. I should totally be in the dip­lo­matic corps.)

Pioneers of recycling

Note: I totally recom­mend watch­ing this while listen­ing to The Sug­ar­hill Gang’s Rapper’s Delight

Actually, Bill Gates is quite cool. Oh. Just me thinking that, then?

Bill Gates may lose out to Steve Jobs in the cool­ness depart­ment, but if the Gates Found­a­tion can erad­ic­ate mal­aria in Africa, do you think the Nobel com­mit­tee will award the prize to the cre­ator of the Mac­Book Air?

Chris Guil­le­beau

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