Whoopdedoo

Posts Tagged ‘packaging’

Bed Head After-Party

I have a pack­aging thing. I love pack­aging design. This comes in espe­cially handy to pass time when doing some­thing I really don’t love, like hav­ing my hair cut. All that sit­ting still and not fid­get­ing and mak­ing small talk about Christ­mas (come on, people, it was a month ago. Try harder.) and hav­ing to sit in front of a mir­ror for an age when, for the most part, I’m vam­piric about mirrors.

A big chunk of hairdresser income comes from selling over­priced hair product, and over­priced hair product gen­er­ally has bril­liant pack­aging in order to make people like me buy some over­priced hair product they won’t use but will gaze at lov­ingly.  Depend­ing on the tar­get mar­ket,  pack­aging ranges from classy to fun to, err… this:

… oh come on, it’s not just me, is it? Is it?

Amazon’s “Frustration-Free” packaging

Amazon.com have intro­duced what they’re call­ing “Frustration-Free Pack­aging”.

The Frustration-Free Pack­age is recyc­lable and comes without excess pack­aging mater­i­als such as hard plastic clam­shell cas­ings, plastic bind­ings, and wire ties. It’s designed to be opened without the use of a box cut­ter or knife and will pro­tect your product just as well as tra­di­tional pack­aging. Products with Frustration-Free Pack­aging can fre­quently be shipped in their own boxes, without an addi­tional ship­ping box.”

I abso­lutely can­not wait for this to catch on, be intro­duced to Amazon.co.uk, and then be adop­ted by other online retail­ers. Way too much of my life has already been wasted try­ing to get flash memory out of their wel­ded plastic prisons!